I grew up on a farm in Southern Saskatchewan where the closest General Store sold us the motto 
"If we don't have it, you don't need it."    
 
What do you think a motto like that would do to a business today???  

I recently went to visit the old general store where I was welcomed by the owner and his wife who
still faithfully manage their store after 50 years.  I looked around.... it really did have everything I needed.

Interesting that a business, which has sustained for 50 years consistently, has a motto that scoffs at consumerism.

So what has sustained the Old General Store?

Diligence, integrity, friendly service. 
Relationships that formed over free coffee and card tables.
Such simple things. 
So sustainable. 

If a store doesn't have it...... what do you do?

Renae Nicole